Transaction · 0001628280-26-057648

Hurd Jeffrey J

HURD JEFFREY J, COO, reported an open-market or private sale at Equitable Holdings, Inc. involving 2459.000000 shares for an estimated $126361.62. Reported holdings after the transaction were 67560.413200 shares. The stored filing text includes a detected 10b5-1 reference.

Open-market sellSEC transaction code SCOO
EQHEquitable Holdings, Inc.
Trade date
Aug 17, 2026
Filing date
Aug 18, 2026
View on SEC Insider profile
Estimated value-$126kShares × reported price
Shares traded2.45k$51.39 per share
Holdings after67.5kDirect
% of reported position traded3.51%This security and ownership context
How reported position traded is calculated

Shares sold ÷ (holdings after + shares sold). Estimated position before: 70,019.4132 shares.

Row-level estimate for this security and ownership context, not the insider’s complete portfolio. Joint ownership, other transactions in the filing, amendments and footnotes can affect interpretation.

EQH price since this filing

Daily closing prices, with the filing date and available return windows
EQH · Daily closing priceLoading daily prices…
Filing dateReturn windows appear as prices become available.
Pre-filing1mo ago -3.6%1w ago +3.6%1d ago +4.4%
Returns since7d -3.8%30d +6.3%90d180d1y

Transaction facts

Stored Form 4 columns with their raw values

Non-derivative
Type
Sell
Code S
Identifier
0001628280-26-057648
Common Stock
Transaction date
Aug 17, 2026
Filed Aug 18, 2026, 08:14 PM · 1d delay
Shares
2,459 sh
$51.39 per share
Estimated value
-$126k
Computed from shares × price
Holdings after
67,560.4132 sh
Direct

Filing signal explanations

Badges describe filing facts only — not predictions.

Cluster 14dRepeat 30dPattern $100kLarge $1.00M
Direct Ownership Repeat Seller 10b5-1 Detected
Filing-only score

0 points

Compact filing score computed from stored Form 4 facts. Version v1.

Neutral filing signal

This filing is broadly neutral on the filing-only scale. The Form 4 facts do not strongly tilt positive or negative.

How this score is calculated
  • direct_ownership+6 points

    direct_or_indirect_ownership = D

    Direct ownership reports the insider's personal stake.
  • timely_filing+4 points

    reporting_delay_days = 1

    Filing reported within two business days of the transaction.
  • tenb5_1_detected-10 points

    is_10b5_1 = true

    Stored filing content includes detected 10b5-1 language.
Read the scoring methodology

Signed filing-only points, not a probability or expected return. Version v1.

Reported relationships & other filings

Form 4 relationship flags and nearby filing context

Reported roles

Chief Operating Officer

Officer YesDirector No10% NoOther No
Footnotes & amended
  1. F1

    The sale reported and options exercised on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 1, 2025.

  2. F2

    Total includes RSUs.

  3. F3

    This transaction was executed in multiple trades at prices ranging from $51.02 to $51.995. The price reported above reflects the weighted average purchase price. The reporting person hereby

  4. (2 footnotes)

    undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was effected.

  5. F4

    This transaction was executed in multiple trades at prices ranging from $52.02 to $53.01. The price reported above reflects the weighted average purchase price. The reporting person hereby undertakes…

  6. F5

    This transaction was executed in multiple trades at prices ranging from $53.03 to $53.06. The price reported above reflects the weighted average purchase price. The reporting person hereby

  7. F6

    This transaction was executed in multiple trades at prices ranging from $51.02 to $51.89. The price reported above reflects the weighted average purchase price. The reporting person hereby undertakes…

  8. F7

    This transaction was executed in multiple trades at prices ranging from $53.04 to $53.10. The price reported above reflects the weighted average purchase price. The reporting person hereby undertakes…

  9. F8

    Grant of employee stock option under the Issuer's 2018 Omnibus Incentive Plan exempt under Rule 16b-3. The options vested in three installments beginning on March 1, 2019

Original filing · 0001628280-26-057648
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