Transaction · 0001610717-26-000439

Franks Joshua Allen

Franks Joshua Allen, SVP, reported an open-market or private sale at e.l.f. Beauty, Inc. involving 8366.000000 shares for an estimated $920310.20. Reported holdings after the transaction were 126931.000000 shares. The stored filing text includes a detected 10b5-1 reference.

Open-market sellSEC transaction code SSVP
ELFe.l.f. Beauty, Inc.
Trade date
Oct 12, 2026
Filing date
Oct 14, 2026
View on SEC Insider profile
Estimated value-$920kShares × reported price
Shares traded8.36k$110.01 per share
Holdings after126kDirect
% of reported position traded6.18%This security and ownership context
How reported position traded is calculated

Shares sold ÷ (holdings after + shares sold). Estimated position before: 135,297 shares.

Row-level estimate for this security and ownership context, not the insider’s complete portfolio. Joint ownership, other transactions in the filing, amendments and footnotes can affect interpretation.

ELF price since this filing

Daily closing prices, with the filing date and available return windows
ELF · Daily closing priceLoading daily prices…
Filing dateReturn windows appear as prices become available.
Pre-filing1mo ago -10.4%1w ago -4.1%1d ago +1.0%
Returns since7d30d90d180d1y

Transaction facts

Stored Form 4 columns with their raw values

Non-derivative
Type
Sell
Code S
Identifier
0001610717-26-000439
Common Stock, $0.01 par value
Transaction date
Oct 12, 2026
Filed Oct 14, 2026, 10:05 PM · 2d delay
Shares
8,366 sh
$110.01 per share
Estimated value
-$920k
Computed from shares × price
Holdings after
126,931 sh
Direct

Filing signal explanations

Badges describe filing facts only — not predictions.

Cluster 14dRepeat 30dPattern $100kLarge $1.00M
Cluster Selling Direct Ownership 10b5-1 Detected
Filing-only score

0 points

Compact filing score computed from stored Form 4 facts. Version v1.

Neutral filing signal

This filing is broadly neutral on the filing-only scale. The Form 4 facts do not strongly tilt positive or negative.

How this score is calculated
  • direct_ownership+6 points

    direct_or_indirect_ownership = D

    Direct ownership reports the insider's personal stake.
  • timely_filing+4 points

    reporting_delay_days = 2

    Filing reported within two business days of the transaction.
  • tenb5_1_detected-10 points

    is_10b5_1 = true

    Stored filing content includes detected 10b5-1 language.
Read the scoring methodology

Signed filing-only points, not a probability or expected return. Version v1.

Reported relationships & other filings

Form 4 relationship flags and nearby filing context

Reported roles

SVP, Operations

Officer YesDirector No10% NoOther No
Footnotes & amended
  1. F1

    Transaction made pursuant to a 10b5-1 trading plan adopted by the Reporting Person on March 3, 2026.

  2. F2

    The transaction was executed in multiple trades in prices ranging from $110.00 to $110.06, inclusive. The price reported in Column 4 above reflects the weighted average sale price. The reporting perso…

  3. F3

    Includes 66,981 restricted stock units.

Original filing · 0001610717-26-000439
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