ELF

e.l.f. Beauty, Inc.

NYSEIndustrialsPerfumes, Cosmetics & Other Toilet Preparations

Insider activity for last month from 08/04 to 09/04. Counts use processed Form 4 rows. Purchase and sale metrics use codes P and S; totals remain unknown when any matching value is missing. Rows without a usable transaction date cannot be assigned to a rolling period and are excluded.

Latest filingAug 21, 2026Most recent Form 4
Total buying$00 buys
Total selling$66.8M2 sells
Net open-market-$66.8M10 insiders
Open-market mix
Buy vs sell distribution by transaction count
2 transactions
0 buys0%·100%2 sells

Insider activity report

Monthly open-market purchase and sale counts
Buys Sells
530-3-5transactionsAug 2026 sells: 2 transactions · $66.8M2AugSep

Transaction codes

By Form 4 transaction code in selected period
11transactions
  • A · Grants / awards · dominant9 · 82%
  • S · Open-market sells2 · 18%

Activity by reported role

A joint filing can contribute to multiple roles
11transactions
  • Director · dominant10 · 91%
  • SVP1 · 9%

Distinct insiders active

Reporting-owner CIKs by month · peak Aug 2026 (10)
Aug 2026Sep 2026
10distinct insiders in 2 months

Reported Holdings After

Separated by insider, security, and ownership type
Levitan Lauren CooksCommon Stock, $0.01 par value · Direct
11.9k10.5kAug 18, 2026 · 10,516 shares owned afterAug 20, 2026 · 11,937 shares owned afterAug 18, 2026Aug 20, 2026
11,937Aug 20, 2026
Franks Joshua AllenCommon Stock, $0.01 par value · Direct
144.3k144.3kAug 19, 2026 · 144,309 shares owned afterAug 19, 2026Aug 19, 2026
144,309Aug 19, 2026
Bergh Charles VCommon Stock, $0.01 par value · Direct
3.9k3.9kAug 20, 2026 · 3,934 shares owned afterAug 20, 2026Aug 20, 2026
3,934Aug 20, 2026
Tait GayleCommon Stock, $0.01 par value · Direct
6.6k6.6kAug 20, 2026 · 6,623 shares owned afterAug 20, 2026Aug 20, 2026
6,623Aug 20, 2026
Mitchell Kenneth JrCommon Stock, $0.01 par value · Direct
19.8k19.8kAug 20, 2026 · 19,827 shares owned afterAug 20, 2026Aug 20, 2026
19,827Aug 20, 2026
Keith LoriCommon Stock, $0.01 par value · Direct
24.7k24.7kAug 20, 2026 · 24,683 shares owned afterAug 20, 2026Aug 20, 2026
24,683Aug 20, 2026
Ferreras MariaCommon Stock, $0.01 par value · Direct
3.9k3.9kAug 20, 2026 · 3,933 shares owned afterAug 20, 2026Aug 20, 2026
3,933Aug 20, 2026
Farrell MatthewCommon Stock, $0.01 par value · Direct
12.2k12.2kAug 20, 2026 · 12,241 shares owned afterAug 20, 2026Aug 20, 2026
12,241Aug 20, 2026

These are reported post-transaction holdings, not company-wide ownership percentages. Securities, indirect vehicles, and amendments are kept separate.

Filing activity heatmap
Each cell is one day · intensity = transactions · buys green, sells red
1 active days
Aug 04Sep 04
LessMore
Top insiders
By absolute net value across the selected period
1 insiders
Recent filing activity
Most recent 1 transactions · color = transaction code

Filing detail checks

Secondary metrics for the selected period
Largest buy-
Largest sale$57.1M
10b5-1 detected1
Amended rows0

Filing-only signals

Deterministic matches in the selected period

ELF transaction history

Filters apply within this company and selected period by default
Reset
TickerInsiderRoleTypeSharesValueCodeSignals90d returnFiledTrans date
ELFFranks Joshua Allen
SVP
sale10b5-15.71k-$57.1MS+2.1%08/2108/19

e.l.f. Beauty, Inc. Insider Activity FAQ

SEC Form 4 context

Who recently reported transactions at e.l.f. Beauty, Inc.?

Daniele Tiffany F., Watson Maureen C., FARRELL MATTHEW, Ferreras Maria, Keith Lori, Mitchell Kenneth Jr, Tait Gayle, Bergh Charles V, Levitan Lauren Cooks, Franks Joshua Allen.

When was the latest reported open-market purchase?

No code-P purchase is available for this period.

When was the latest reported open-market sale?

Franks Joshua Allen reported a sale on Aug 19, 2026 valued at $57.1M. Read the SEC filing.

What is the recent purchase and sale balance?

Net open-market selling in the selected period was $668,121.03. Sales can occur for many non-investment reasons.

Where can I see the original SEC filing?

Every transaction row and latest-activity fact links to its original SEC filing.

What do these Form 4 transaction codes mean?

P and S generally describe open-market or private purchases and sales. A, D, F, M, X, G, J, and V describe awards, issuer dispositions, tax withholding, exercises, gifts, other transactions, and voluntary early reports; review each filing and its footnotes for context.