Transaction · 0001818383-25-000012

COYNE JEFFREY B

COYNE JEFFREY B, GC, SECY, reported a transaction classified as withholding at MediaAlpha, Inc. involving 210.000000 shares for an estimated $2683.80. Reported holdings after the transaction were 254713.000000 shares. A 10b5-1 reference was not detected in the stored filing text.

withholdingSEC transaction code FGC, SECY
MAXMediaAlpha, Inc.
Filing timeFeb 18
Trade dateFeb 15, 2025
Filing · SECView on SEC
InsiderProfile

Price performance since filing

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Price at filing
Pre-filing
1mo ago1w ago1d ago
Returns since
7d30d90d180d1y

MAX price since this filing

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MAX since 2025-02-18Filed 563 days ago · 30 days of pre-filing context shaded
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Transaction facts

Stored Form 4 columns with their raw values

Non-derivative
Type
withholding
Code F
Identifier
0001818383-25-000012
Class A Common Stock
Transaction date
Feb 15, 2025
Filed Feb 18, 2025, 11:07 PM · 3d delay
Shares
210 sh
$1.27k per share
Estimated value
-$268k
Computed from shares × price
Holdings after
254k sh
Direct

Filing signal explanations

Badges describe filing facts only — not predictions.

Cluster 14dRepeat 30dPattern $10.0MLarge $100M
Direct Ownership
-16score
Filing-only score

-16

Compact filing score computed from stored Form 4 facts. Version v1.

Mixed or weak signal

This filing has a negative filing-only score. It may be less informative as an insider-activity signal and needs extra context.

Reported relationships & other filings

Form 4 relationship flags and nearby filing context

Reported roles

GENERAL COUNSEL AND SECRETARY

Officer YesDirector No10% NoOther No
Footnotes & amended
  1. F1

    One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU").

  2. F2

    Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of RSUs.

  3. F3

    Represents shares withheld automatically by the Issuer to cover required tax withholding obligations due at settlement of restricted stock units previously reported in Table I as Class A Common Stock.…

  4. F4

    Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted May 5, 2021.

  5. F5

    One quarter of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting d…

  6. F6

    Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted August 15, 2021.

  7. F7

    One quarter of the RSUs vested on August 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vestin…

  8. F8

    Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted March 15, 2022.

  9. F9

    One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting…

Original filing · 0001818383-25-000012
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