Transaction · 0001515184-26-000041

Ehrlichman Matt

Ehrlichman Matt, CEO, CHAIR, reported an open-market or private sale at Porch Group, Inc. involving 14946.000000 shares for an estimated $251687.65. Reported holdings after the transaction were 15957134.000000 shares. A 10b5-1 reference was not detected in the stored filing text.

Open-market sellSEC transaction code SCEO, CHAIR
PRCHPorch Group, Inc.
Filing timeOct 07
Trade dateOct 05, 2026
Filing · SECView on SEC
InsiderProfile
% of reported position traded0.09%Shares sold ÷ (holdings after + shares sold). Estimated position before: 15,972,080 shares.

Row-level estimate for this security and ownership context, not the insider’s complete portfolio. Joint ownership, other transactions in the filing, amendments and footnotes can affect interpretation.

Price performance since filing

Close on the filing date, the pre-filing context, and the forward return at standard windows
Price at filing
$17.30
Pre-filing
1mo ago1w ago -2.8%1d ago +0.0%
Returns since
7d30d90d180d1y

PRCH price since this filing

30 days of pre-filing context and vertical markers at the filing date plus 7d / 30d / 90d / 180d / 1y afterwards
PRCH since 2026-10-07Filed 2 days ago · 30 days of pre-filing context shaded
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Filing datePost-filing windows (7d, 30d, 90d, 180d, 1y)30 days of pre-filing context

Transaction facts

Stored Form 4 columns with their raw values

Non-derivative
Type
Sell
Code S
Identifier
0001515184-26-000041
Common Stock
Transaction date
Oct 05, 2026
Filed Oct 07, 2026, 09:58 PM · 2d delay
Shares
14.9k sh
$16.84 per share
Estimated value
-$251k
Computed from shares × price
Holdings after
15.9M sh
Direct

Filing signal explanations

Badges describe filing facts only — not predictions.

Cluster 14dRepeat 30dPattern $100kLarge $1.00M
Cluster Selling Direct Ownership
+10score
Filing-only score

+10

Compact filing score computed from stored Form 4 facts. Version v1.

Positive filing signal

This filing has a modest positive filing-only score. Treat it as a useful flag for review, not as a buy signal.

Reported relationships & other filings

Form 4 relationship flags and nearby filing context

Reported roles

CEO, CHAIRMAN AND FOUNDER

Officer YesDirector Yes10% YesOther No
Footnotes & amended
  1. F1

    This sale was required by the Issuer at its election (without any discretion by the Reporting Person), and represents shares sold to cover tax withholding obligations in connection with the vesting an…

  2. F2

    The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $16.83 to $17.2713 per share. The reporting person undertakes to prov…

  3. F3

    This sale was required by the Issuer at its election (without any discretion by the Reporting Person), and represents shares sold to cover tax withholding obligations in connection with the vesting an…

  4. F4

    This sale was required by the Issuer at its election (without any discretion by the Reporting Person), and represents shares sold to cover tax withholding obligations in connection with the vesting an…

  5. F5

    Issuer common stock held by West Equities, LLC over which the Reporting Person has sole voting and dispositive power.

Original filing · 0001515184-26-000041
Related transactions

0 other filings

Same reporting owner
Recent company activity

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PRCH